An overview of the challenges within the ethnic entrepreneur community (sample)

The economy is the challenge in this era where people are fighting to prevent their cultural disappearance or alienation. This first analysis devoted to ethnic entrepreneurship lays the foundation for a reflection, observation and a better consideration of this factor of social integration (communities and individuals). Talking about foundations means to take an overall look on the realities that characterizes it and share it. Without being exhaustive we have focused on 7 major aspects in our view. This is an opinion that either opens the debate or urging to change and even more to claim your soul (capital and capacity) of Ethnic Entrepreneur.



The profile of the ethnic entrepreneur is affected by diversity, low financial power and the difference in the immigration period. The diversity is a common aspect and part of the community’s inner reality, which is why we state “cultural groups within the ethnic community”. That means that our approach to business is different from one culture to another: Francophone vs. Anglophone vs. Lusophone vs hispanophone …; African diaspora vs. Caribbean diaspora… The way you do your promotion or offer services to these different cultural groups should be different. One will prefer the prestige and the other will prefer low price or identity. Some are straight in their business relationships and others will prefer flexibility. Addressing those groups as unique entities could lead to certain mistakes despite the fact that there is an apparent dynamic of sharing an “ethnic culture” based essentially on the common origin of the ancient people or the sense of belonging to a great and major religious group. Traditions are as various as people so they can’t be a real factor of unification. Personally I prefer to talk about “federation” of people instead of union concerning Africa and beyond ethnic groups. In general the ethnic community members value education, but don’t come from the same realities. For example, most of the Africans had access to low price education, but that was for an intellectual elite created through a system of eliminating examination that narrows the number of students all along the process. Nowadays quality education is more challenging. In North America studies are accessible to those who can afford them without a great selection process. That leads the low financial power population to stay in the lower part of the socioeconomic category. That creates a difference between the African immigrants and the Afro descendants in North America who can barely share the same vision of their life in the Cities nor the action to be taken to change the situation. The low financial power is also due to the fact that jobs accessible to most members of our community are often with low wages despite the level of education. That creates a class of people with the same (middle) revenue level even if some have different experiences with social outreach (or social mobility). Indeed these success stories from ethnic community members are the result of success in integration and sometimes lead to a rupture or less engagement with the ethnic community and realities. Ethnic groups are not the only ones to suffer from insufficient revenue, but lack of integration reduces access to key social and strategic positions. At last the difference in the period of immigration of communities foster or not the social outreach of new comers. There is no fate in the fact that the members of the community have less social outreach. Entrepreneurship is a good way to change things. We need discipline and efforts to walk this way and ensure that many of us succeed.


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